Novibet, has dynamically entered key markets in South America and the Mexico region. The multi-awarded online Sports betting and Casino entertainment operator with an established presence in Europe invites everyone to play in the new era with a localised campaign for Brazil, Mexico, Chile, and Ecuador amplified by strategic partnerships in every market.
As its name suggests, Novibet is here to bring something new to the world of online sports betting and casino, with innovative technology that makes every game even more exciting and brings everyone closer to a new era.
Featuring the football superstar Arturo Vidal, the launch campaign “Play in the new era” is an ode to the “New”, inspired by the genuine anticipation that sports create about the announcement of milestones such as the new coach, the new transfer, the new jersey, the new stadium, the new talents, and the new unmatched casino experience, with numerous offers and unique gaming options for everyone.
The TV commercial invites viewers to a world full of thrilling sports and casino moments that are waiting to be discovered, presents the numerous features, options and offers of the Novibet app, and also includes some exciting news itself: Novibet becomes the master sponsor of historic football clubs; Fortaleza EC in Brazil, Emelec in Ecuador, Huachipato and Magallanes in Chile, and also starts a proud partnership with Arturo Vidal, as Global Brand Ambassador.