Novibet, a leading online gaming, and sports betting operator, is excited to announce the launch of its latest TV campaign in Ireland, “More Power to You.” The campaign brings to life the thrill of sports betting through a visually striking and entertaining ad that showcases the confidence and empowerment Novibet provides to its players.
At the heart of the campaign is the story of two passionate football fans who believe they know the game better than the coach. As they analyse the match with absolute certainty, they ascend to a godlike status, watching from the clouds, foreseeing every move on the pitch. This divine perspective reflects the feeling of making well-informed betting decisions, where knowledge and insight are key to predicting the game’s twists and turns.
When you feel like a god watching the game, you need a godlike app to match. That’s where Novibet steps in, offering players a seamless betting experience with cutting-edge features, real-time insights, and an intuitive interface. The tagline, “More Power to You,” encapsulates the brand’s commitment to delivering a premium experience for every sports fan.
Crafted in collaboration with the acclaimed creative agency The Tenth Man and directed by Simon Neal, the campaign captures the essence of modern sports betting—where confidence, strategy, and technology come together to elevate the game.
