Saturday, June 3, 2023

Novibet dominates the nominations for EGR Marketing & Innovation Awards 2022


Novibet received eight nominations in the EGR Marketing & Innovation Awards 2022, for the second year in a row. The brand’s strong presence in the sector of Marketing and Communication is undeniable, with 5 key campaigns in progress in all the markets where Novibet operates.

More specifically, Novibet was shortlisted for the following categories:

  • Best Use of a Brand Ambassador
  • Brand of the Year
  • Casino Marketing Campaign
  • Best Native App
  • Socially Responsible Marketing Campaign
  • Innovation in Casino
  • CRM Campaign
  • Affiliate Marketing Campaign

Having had a particularly creative year, Novibet launched new campaigns such as their CSR campaign ‘The Giant Heart’, Brian Hughes‘ and #Noviolence raising awareness against violence in sports. In their product campaigns, the online casino campaign shines brightest as it is the product which gave Novibet their ‘Innovation in Casino’ award in last year’s awards.

Aiming to offer the best possible entertainment experience to our members, Novibet runs communication plans based on innovative and modern ideas by creating trends and redefining marketing in the iGaming industry.

The EGR Marketing & Innovation Awards 2022 reward the Marketing activities of all companies that innovate in the iGaming industry by honouring their efforts and incentivising their further growth. This year’s Awards will take place in London on the 14th of June 2022.